Vulnerability Risk Assessment digital campaign
OVERVIEW
We recently partnered with Marketing Agency ‘Ingenious Mind’ to create a campaign website for Paradise Computing. The campaign is to highlight the importance of tackling Business Vulnerability Risks and offering a limited-time 50% discount on Vulnerability Assessments to current clients, helping businesses uncover risks before they become threats.
The campaign was targeted at their existing client base – using direct mail and email marketing to drive customers to the website which gave further information about the Assessment and other services Paradise Computing offers.
COLLABORATION
Strategic copy & direction:
Becky at Ingenious Mind
WordPress web design & build:
Darren Baker
OUR ROLE
We created a clean, engaging WordPress microsite that made the campaign message clear, actionable, and aligned with Paradise Computing’s brand.
THE OUTCOME
The campaign has raised awareness of Business Vulnerability Risks with their existing client base.
Positioned Paradise Computing as a trusted advisor in helping businesses strengthen their defences.
Highlighted other services that Paradise Computing offers that their clients may not have been aware of.